PinnedMember-onlyWhere are YOU on the Path to Getting More Visibility?When is the last time you assessed the strength of your online foundation? — Now and then, it’s helpful to assess where you are in your business and evaluate what you’re doing. For the last couple of weeks, I’ve been doing that and reviewing the work I’m doing with clients, especially in the last 6–7 months. If you’re like most small or solo business…Onlinemarketing4 min read
May 30“Never worry alone.”Hugh Jackman, on a podcast episode with Dr. Peter Attia. — It struck me how potent Hugh Jackman’s advice is. For everyone. Who do you go to when you need to unload or need advice, or a good hug? Your spouse? Your family? A friend? The last couple of months have been tough due to the unexpected loss of…Self Care2 min read
May 24Another idea: use the LinkedIn Search function to seek out topics of interest to prospects-- topics…41Mark ArmstrongThat's a great idea, Mark! Thank you.That's a great idea, Mark! Thank you.1 min readThat's a great idea, Mark! Thank you.----
May 24Curated: Marketing TipsView list17 storiesThanks for adding my post to your list, Jan!Thanks for adding my post to your list, Jan!1 min readThanks for adding my post to your list, Jan!----
May 137 things to keep in mind when you create a lead magnet…follow these steps when you outline a digital download (free or fee)… — Following a few simple “best practices” when you set out to create a new lead magnet or entry-level digital product, will save your time and make it a breeze to create. When you have a good idea of exactly what your audience wants from you AND it aligns with your…Lead Magnet2 min read
May 8Here’s How To Find Out What Your Audience WantsWith 3 Easy Steps — I frequently get this question: how do I find out what my audience wants so I know exactly what to create for them? Sound familiar? Have you ever wondered what content you should be creating in order to attract the right people to your business? I’ve got 3️⃣ tips for…Content Marketing3 min read
Apr 22How do you reset after a busy week and prepare for the next?How do you reset after a busy week and prepare for the next? For me, not much beats a hike followed by breakfast with friends. Great conversations, beautiful trails, and views. I’m energized and ready for a new week of client meetings, teaching, and writing. What do you choose to…Self Care1 min read
Apr 15Here’s How to Get More VisibilityApply the 6 Cs to Your Content — It’s never been more important to be visible to your community and ideal audience than it is today. And the key to visibility is CONSISTENCY. #VisibilityTipOnline Marketing2 min read
Apr 14You Won’t Know If You Don’t GoIn 1996, I made the decision to move from West Hollywood, CA to a 100-acre farm in rural Ontario, Canada. I was dating a Canadian and living in hip West Hollywood in a condo I had bought a couple of years before. But I was not content. I had a…Take Action3 min read
Apr 8#VisibilityTip: Create An Editorial Calendar So You Know What You’re Posting EverydayWhen I started my first blog in September 2004, I had no idea what I was doing. But then, most other people who started blogging around then didn’t know what they were doing, either. We were the trailblazers and often collaborated to learn and teach others as we figured out…Blogging2 min read